How much is the poverty premium in your local area?
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The National Picture
Below is a breakdown of the poverty premium at a national level.
£2.8
Billion
The total cost of the poverty premium to the british economy
95%
of households in poverty across britain pay a poverty premium
£380
The average additional cost each low-income household pays per year
Key stats & facts
More about Fair By Design
Fair By Design is dedicated to reshaping essential services such as energy, credit and insurance so that they don’t cost more if you’re in poverty – also known as the poverty premium. Fair By Design works with regulators, Government, Parliament and industry to eliminate the poverty premium. Fair By Design is managed by the Barrow Cadbury Trust on behalf of a group of foundations.
For further information please contact our Public Affairs Manager:
Laura Aznar Herranz
the poverty premium 2026 report
The data for this research was collected between December 2025 and January 2026 with Ipsos conducted a representative telephone survey of 1,040 respondents whose household income was below 70% median income, adjusted for household size and housing costs. The research was conducted the Personal Finance Research Centre (PFRC). The research was commissioned by Fair By Design and part-funded by the Aberdeen Group Charitable Trust. If you would like to access to the data please contact fbd@barrowcadbury.org.uk.
